About Cadette

Built different.
Built to deliver.

Most agencies sell you a strategy deck and a monthly report. Cadette shows up differently — in the work, in the details, and in the trenches with you when it matters most.

This isn’t an agency built on overhead and account managers. It’s built on marketing discipline — the kind that comes from 15 years of doing the work at every level, from pulling late nights as a solo designer on national brand campaigns to leading marketing divisions for some of the region’s most recognized names. The kind that knows the difference between a brand that looks good and a brand that actually performs.

Where Cadette Comes From

Cadette was built on a foundation that most agencies can’t claim: real experience, inside real organizations, at every stage of the brand-building process.

It started at Formula, a San Diego agency, where Lauren served as the sole designer — producing work for national brands including Kashi, Heineken, Pinkberry, and Pedigree. From there, more agency experience in Memphis before a nearly decade-long tenure as Director of Brand & Creative at C Spire, the nation's largest privately-owned telecom brand, leading creative strategy across a complex, multi-product organization.

That was followed by the Director of Marketing role at TrustCare Health — one of Mississippi’s fastest-growing healthcare brands — where the work shifted from building brand systems to driving patient acquisition, managing multi-channel campaigns, and marketing healthcare services in a competitive, regulated environment.

Cadette was built from everything that came before it. Every client category, every budget constraint, every last-minute pivot, every campaign that had to perform. That’s the foundation this agency runs on.

Proven Success

"Lauren was the best investment I made when opening my business! They say nobody cares about your business like you do, but Lauren comes pretty dang close! She was dedicated, kind, extremely helpful, a great communicator, and set me up for success by providing full-service branding and marketing that brought my vision to life."

Dr. Abbey Elson

Mini Molars Pediatric Dentistry

"Lauren Shields is the whole package! From ideation to execution, with Lauren, your brand will be taken to the next level. Her design work is incredible; her creativity is unmatched and the turnaround time for every deliverable has exceeded our expectations. We feel fortunate to have her driving our marketing strategy."

Stacy Lathrop

SmartMED

"Working with Lauren Shields and Cadette Agency was a fantastic experience. Lauren took the time to understand my company’s vision and helped shape a brand identity that truly reflects what we stand for. She is knowledgeable, creative, and incredibly easy to work with—making what could have been an overwhelming process feel effortless."

Lindsey Benefield

Cobridge Ventures

Discipline isn’t a buzzword here. It’s the operating system.

Every engagement starts with a clear strategy and ends with measurable output. There are no mystery timelines, no vague deliverables, and no passing your brand off to a junior team once the contract is signed. You get a partner who is boots on the ground — one who treats your brand like it’s her own, because that’s the only way she knows how to work.

If something isn’t working, you’ll hear it from us first. If a direction is wrong, we’ll say so. If the goal changes, the plan changes with it. That’s not a differentiator — that’s just how this should go.